---
description: For anyone looking for business software! Read advice on finding software for your startup, field service business, doctor's office, nonprofit, and more.
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title: Software Buying Tips and Advice for Businesses - Capterra Blog
---

# Blog

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> Expert insights, guides, and tips to help you choose the right software.

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## Articles

1. [Most firms in the UK expect to spend more on software in 2026, here’s how to get the best ROI](https://www.capterra.co.uk/blog/7673/software-buying-trends-uk-successful-adopters) — 23/10/2025 — David Jani — Adoption of new software is accelerating as technological advancements press UK businesses to transition to better systems to keep up with competition. However, finding the right platform is still ...
2. [Capterra’s "Best of" Badge Program Methodologies](https://www.capterra.co.uk/blog/7643/best-of-badges-methodologies-uk) — 01/08/2025 — Capterra — Our exclusive "Best of" badge program shines a light on the highest-rated products based on verified user reviews in specific categories. Badges include recognitions for best ease of use and best v...
3. [2025's software market trends: How the UK market is evolving](https://www.capterra.co.uk/blog/7639/tech-market-uk-emerging-technologies) — 28/07/2025 — David Jani — The battle for market share is becoming ever more fierce. This puts companies in a race to remain competitive, optimise processes, and innovate. Choosing the right software plays a crucial part in ...
4. [Capterra’s Best Product Lists Methodologies](https://www.capterra.co.uk/blog/7627/best-product-lists-methodologies-uk) — 23/06/2025 — Capterra — At Capterra, we rely on proprietary data to offer unique, independent, and objective insights to our audience. Our data sources and methodologies ensure the quality and accuracy of the information ...
5. [Decoding software purchases: Know the secrets to success from satisfied buyers](https://www.capterra.co.uk/blog/7599/advice-successful-uk-software-buyers) — 04/02/2025 — David Jani — Buying software can be a hit-or-miss experience. However, when it does go as planned, what strategies can we adopt from satisfied buyers?
6. [Capterra’s Proprietary Data & Research Methodologies](https://www.capterra.co.uk/blog/7606/proprietary-data-research-uk) — 03/02/2025 — Capterra — At Capterra, we rely on proprietary data to offer unique, independent, and objective insights to our audience. Our data sources and methodologies ensure the quality and accuracy of the information ...
7. [Capterra Software Buyers Guides Methodology](https://www.capterra.co.uk/blog/7588/buyers-guide-methodologies-uk) — 22/01/2025 — Capterra — Capterra Buyers Guides are designed with our proprietary data and insights to support software buyers as they evaluate systems most appropriate for their needs. Below are the sources used to produc...
8. [How Capterra Ensures Transparency](https://www.capterra.co.uk/blog/7584/how-we-ensure-transparency-uk) — 22/01/2025 — Capterra — Capterra is a marketplace connecting business leaders to the right software providers so they can make informed purchase decisions. We’re deeply committed to offering a business platform anchored i...
9. [How Capterra UK Collects and Verifies Reviews](https://www.capterra.co.uk/blog/7581/how-we-verify-reviews-uk) — 22/01/2025 — Capterra — As a software marketplace, we place significant emphasis on the credibility of user reviews, prioritising their transparency and reviewer authenticity above all. Our review verification process att...
10. [Capterra UK Newsroom 2024](https://www.capterra.co.uk/blog/6465/newsroom-capterra-uk-2024) — 19/12/2024 — David Jani — Welcome to the Capterra press room\! Here you'll find all the press releases for the studies carried out in 2024.
11. [Pro insights on transforming AI from risk to resource](https://www.capterra.co.uk/blog/7562/future-of-ai-in-cybersecurity) — 29/11/2024 — Niels Juist, Amanda Johnstone — Is AI in cybersecurity an asset or a threat? Many IT professionals in the UK worry about using AI in cybersecurity, but AI technologist Amanda Johnstone sees it as a powerful defence tool. She shar...
12. [76% of UK businesses will spend more on software in 2025: Here's why](https://www.capterra.co.uk/blog/7557/uk-software-buying-trends-2025-research) — 21/11/2024 — David Jani — Buying software can be a fraught process, but with businesses dedicating efforts to address recent technological developments, there is a risk of mistakes in selecting a suitable system when playin...
13. [Martech pro on how UK businesses can revamp their social strategy with GenAI](https://www.capterra.co.uk/blog/7230/ai-social-media-marketing) — 16/10/2024 — Niels Juist — Marketing thought leader Pam Didner shares her insights on how GenAI is transforming content creation to maximise the impact of social media campaigns and save valuable time of marketing teams in t...
14. [How to implement AI for recruiting without sacrificing candidate experience](https://www.capterra.co.uk/blog/7183/how-to-implement-ai-for-recruiting) — 10/10/2024 — Brian Westfall — More than a third of U.K. job seekers would turn down a job offer if recruiters went overboard with AI.
15. [Customer experience pros reveal top do’s and don’ts to boost UK companies' digital sales](https://www.capterra.co.uk/blog/6917/improve-customer-experience) — 30/09/2024 — Niels Juist — Customer experience plays a crucial role in enhancing online sales. CX thought leader Blake Morgan and digital marketing pro Tom Jauncey share their insights on tech driven solutions UK retailers c...
16. [A project manager's blueprint for UK businesses to achieve AI readiness](https://www.capterra.co.uk/blog/6926/ai-in-project-management) — 26/09/2024 — Niels Juist — The growing adoption of AI in project management software is transforming the skill set needed for PMs in the UK. Project manager coach Peter Taylor offers his insights on how companies can prepare...
17. [Short-term rentals, long-term issues: Utilising technology to solve tenant challenges](https://www.capterra.co.uk/blog/6891/short-term-rentals-utilising-tech-to-address-tenant-concerns) — 17/09/2024 — Eduardo Garcia — The surge in short-term rental platforms has transformed the rental housing market, bringing both benefits and challenges for property managers and tenants. Short-term rentals and rising rents can ...
18. [Tech can influence decisions for 73% of tenants: How property management software can benefit landlords](https://www.capterra.co.uk/blog/6870/enhance-tenant-experiences-with-property-management-software) — 17/09/2024 — Eduardo Garcia — Advanced technology can influence decision-making for nearly three quarters of renters. Here’s how property managers can use software to meet demands and stay competitive.
19. [How recruiters can get ahead of applicant AI cheating](https://www.capterra.co.uk/blog/6909/how-recruiters-can-get-ahead-ai-cheating) — 06/09/2024 — Brian Westfall — 41% of U.K. job seekers are using AI to lie on CVs, applications, and skills assessments.
20. [Lack of transparency around genAI content puts UK marketers and audiences at risk](https://www.capterra.co.uk/blog/6859/lack-of-transparency-around-genai-marketing-content-creates-risk) — 27/08/2024 — Molly Burke — Marketers should be transparent about the use of GenAI on social media.
21. [UK to see the largest increase in AI-generated social media marketing content](https://www.capterra.co.uk/blog/6543/uk-largest-increase-generative-ai-social-media-marketing-content) — 21/08/2024 — Molly Burke — GenAI offers marketers immense benefits as well as daunting risks.
22. [How AI tools are helping managers enhance their project management efficiency and productivity](https://www.capterra.co.uk/blog/6539/how-ai-tools-help-managers-using-project-management-software) — 08/08/2024 — Eduardo Garcia — Project management is key for overseeing project life cycles but often needs to adapt to high operational demands. Artificial intelligence (AI) can be a transformative tool if used correctly. Mergi...
23. [AI in call centre software: How are customer service teams leveraging these tools?](https://www.capterra.co.uk/blog/6522/how-are-customer-service-teams-leveraging-ai-and-call-center-software) — 29/07/2024 — Eduardo Garcia — Given the need for customer service teams to optimise their performance and deliver efficient assistance to their customers, some are turning to AI-driven tools to reach these objectives. With near...
24. [How An HR Futurist Would Get Your Team to Embrace the Office](https://www.capterra.co.uk/blog/6495/hr-futurist-advice-return-to-office) — 24/07/2024 — Niels Juist, David Jani — Make a return-to-office (RTO) plan that's actually popular with the 3 insights from best-selling HR author Dan Schawbel. Find out what engages employees with the office and how to create an environ...
25. [How retailers can overcome consumer ad-fatigue and enhance brand discovery with next-gen search](https://www.capterra.co.uk/blog/6491/how-retailers-overcome-ad-fatigue-with-next-generation-search) — 16/07/2024 — Eduardo Garcia — Consumers have reported feeling ad fatigue from too much advertising on social media and are using untraceable methods, like word of mouth, to recommend products. How can retailers address this iss...

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## Links

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