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description: Page 2 - Compare the best Marketing Automation Software in the UK. Capterra offers the most comprehensive reviews from verified users, prices, and a complete description of all relevant features. Use our filters to find the best rated software for your business needs.
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title: Page 2 - Marketing Automation Software - Price Comparison & Reviews - Capterra UK 2026
---

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# Marketing Automation Software

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> Marketing Automation software is a marketing tool that enables organisations to automate key marketing functions, including campaign creation, market segmentation and response analysis. At its core, marketing automation software streamlines processes by automating repetitive and predictable tasks, allowing marketers to manage their campaigns more efficiently. The best marketing automation tools can manage various automated marketing tasks across multiple channels, including email, display advertising, social media, and content marketing. Marketing automation platforms allow greater integration between management and sales and marketing teams, enhancing capabilities to evaluate the effectiveness of marketing campaigns. Marketing Automation software is related to Campaign Management software, Email Marketing software and Search Marketing software. Compare product reviews and features to help find the best Marketing Automation Software for your business in the UK.

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## Products

1. [Keap](https://www.capterra.co.uk/software/76390/infusionsoft) — 4.1/5 (1298 reviews) — More Growth, Less Busy Work Our marketing automation removes the headaches and busy work while accelerating growth.
2. [Marketing 360](https://www.capterra.co.uk/software/148516/marketing-360) — 4.5/5 (1132 reviews) — Marketing 360 is a cloud-based solution that offers small businesses tools for website building, e-commerce, CRM, and email marketing.
3. [Intercom](https://www.capterra.co.uk/software/134347/intercom) — 4.5/5 (1131 reviews) — Intercom is an AI platform that combines an AI agent with a helpdesk to deliver efficient customer experiences.
4. [Act\!](https://www.capterra.co.uk/software/133171/act) — 3.9/5 (857 reviews) — Act\! Marketing Automation optimises all the ways you communicate with prospects \& customers to maximise engagement and drive business.
5. [SendPulse](https://www.capterra.co.uk/software/146369/sendpulse) — 4.6/5 (772 reviews) — SendPulse is a marketing automation platform for email, SMS, and chatbot marketing and creating websites and online courses.
6. [Marketo Engage](https://www.capterra.co.uk/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) — Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue.
7. [ClickFunnels](https://www.capterra.co.uk/software/156583/clickfunnels) — 4.5/5 (665 reviews) — Web-based website marketing platform that helps businesses in generating leads and sales through customizable tools.
8. [Salesforce Marketing Cloud Account Engagement](https://www.capterra.co.uk/software/134593/pardot) — 4.1/5 (649 reviews) — Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting.
9. [Meritto](https://www.capterra.co.uk/software/1011572/comprehensive-admission-suite) — 4.6/5 (616 reviews) — Purpose-built to grow your enrollments
10. [iContact](https://www.capterra.co.uk/software/31513/icontact) — 4.5/5 (603 reviews) — Work smarter with integrated tools like email marketing, workflows, landing pages, lead scoring, behavioral tracking, and analytics.
11. [Ahrefs](https://www.capterra.co.uk/software/176340/ahrefs) — 4.7/5 (581 reviews) — Ahrefs is an all-in-one SEO toolset that helps boost the organic search growth of your website.
12. [ZeroBounce](https://www.capterra.co.uk/software/169340/zerobounce) — 4.7/5 (553 reviews) — Automate email cleaning by adding the ZeroBounce API to your email signup forms. Block invalid and risky emails with zero effort.
13. [Salesforce Marketing Cloud](https://www.capterra.co.uk/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews) — Generate high-quality leads, increase lead and account conversion, and drive efficient growth with marketing automation.
14. [Agile CRM](https://www.capterra.co.uk/software/135148/agile-crm) — 4.1/5 (524 reviews) — Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500.
15. [Klaviyo](https://www.capterra.co.uk/software/156699/klaviyo) — 4.6/5 (524 reviews) — Klaviyo the only CRM purpose-built for B2C, combining your email and SMS marketing, analytics, and customer service in one place.
16. [GetResponse](https://www.capterra.co.uk/software/153948/getresponse) — 4.2/5 (521 reviews) — Deliver better customer experiences — automatically. Bring your ideal customer journey to life with a visual marketing automation tool.
17. [Campaign Monitor by Marigold](https://www.capterra.co.uk/software/76928/campaign-monitor) — 4.5/5 (505 reviews) — Campaign Monitor by Marigold is an email marketing tool that enables anyone to send beautiful, targeted, and effective email campaigns.
18. [Thryv](https://www.capterra.co.uk/software/156926/thryv) — 4.2/5 (505 reviews) — Thryv is an AI-powered CRM and marketing platform helping small businesses capture leads, automate follow-ups, and grow.
19. [Deltek Vision](https://www.capterra.co.uk/software/1404/deltek-vision) — 4.1/5 (471 reviews) — Project-based solution for PS firms that combines project accounting, resource management, project mgmt, time/expense and client mgt.
20. [Spotler CRM](https://www.capterra.co.uk/software/88929/really-simple-systems-crm) — 4.4/5 (453 reviews) — Easy to use CRM with optional marketing tool that helps you work smarter by managing and tracking your leads, customers and engagement.
21. [Mailjet](https://www.capterra.co.uk/software/130105/mailjet) — 4.2/5 (451 reviews) — The best email marketing software that’s built for devs and loved by marketers
22. [Campaigner](https://www.capterra.co.uk/software/1034605/campaigner) — 3.9/5 (428 reviews) — All the basic and advanced email marketing features you need to grow your business without added marketing suite expense.
23. [Robly](https://www.capterra.co.uk/software/149327/robly) — 4.5/5 (426 reviews) — All the Email features you want, none of the extra cost. Robly is perfect for beginners and experts alike.
24. [SugarCRM](https://www.capterra.co.uk/software/20344/sugarcrm) — 3.8/5 (410 reviews) — Sugar Market is the all-you-need marketing automation solution built to work for you.
25. [Scalenut](https://www.capterra.co.uk/software/1017788/generateai) — 4.8/5 (397 reviews) — Scalenut is an all-in-one GEO platform to plan, create, audit, and optimize content while tracking AI-driven visibility in AI search.

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## Related Categories

- [Campaign Management Software](https://www.capterra.co.uk/directory/30012/campaign-management/software)
- [Lead Generation Software](https://www.capterra.co.uk/directory/30963/lead-generation/software)
- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)
- [All-in-One Marketing Platform Software](https://www.capterra.co.uk/directory/32155/all-in-one-marketing/software)
- [Marketing Analytics Software](https://www.capterra.co.uk/directory/31018/marketing-analytics/software)

## Links

- [View on Capterra](https://www.capterra.co.uk/directory/6/marketing-automation/software)
- [All Categories](https://www.capterra.co.uk/directory)

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Beautiful templates, drag-and-drop builder, and engagement-based segmentation allow marketers to deliver targeted content to large lists of subscribers without any technical expertise.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/8d54dfff-e55d-401e-8d69-0a5faf39ab80.png","url":"https://www.capterra.co.uk/software/76928/campaign-monitor","@type":"ListItem"},{"name":"Thryv","position":18,"description":"Thryv is an AI-powered marketing and sales platform built specifically for small businesses, helping you market smarter, sell more, and grow faster—all from one centralized solution. Designed to replace disconnected tools, Thryv combines essential business software into one easy-to-use platform.\n\nNow including Keap, Thryv delivers powerful CRM software, marketing automation, and sales management tools that help small businesses capture more leads, automate follow-ups, and increase repeat business. 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With sales, marketing and service & support built-in you'll have all your data in one place, enabling team collaboration, better relationships and driving sales growth.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e7808050-a1b8-404c-88c8-7b4e7637f55e.png","url":"https://www.capterra.co.uk/software/88929/really-simple-systems-crm","@type":"ListItem"},{"name":"Mailjet","position":21,"description":"With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers  design, deliver, and automate  email newsletters and automations, while developers power high-volume transactional email via robust APIs and SMTP relay. Collaborative editing, templates, and approval flows keep teams fast and consistent; advanced segmentation, A/B testing, and analytics drive growth with every send. Built in Europe with privacy-first hosting options, Mailjet helps you reach the inbox at scale without compromising compliance. Connect easily to your stack with native integrations for ecommerce, CRM, and data tools. More than 100,000 customers globally trust Mailjet to deliver critical messages and campaigns. Choose one platform that brings marketers and developers together.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d714398a-00fc-4600-a5cc-ce76b2828653.png","url":"https://www.capterra.co.uk/software/130105/mailjet","@type":"ListItem"},{"name":"Campaigner","position":22,"description":"Campaigner delivers all the basic and advanced email marketing features you need to grow your business without added expense of a marketing suite.  From basic and advanced workflow automations and segmentation capabilities to SMS, Campaigner makes it easy to build and execute on high-performing campaigns.\n\nBuild simple or advanced automation workflows with our intuitive visual builder. Engage and nurture customers with highly relevant messaging using email, or email + SMS.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/966a0052-def7-4005-a9ed-9bd81ca73ea8.png","url":"https://www.capterra.co.uk/software/1034605/campaigner","@type":"ListItem"},{"name":"Robly","position":23,"description":"Robly is a leading innovator in email marketing and marketing automation. Boost your open rates by up to 50% using our proprietary OpenGen and Robly AI technologies. Robly's signature Exit-Intent technology is proven to grow your email list up to 4 times faster than traditional signup forms. Use our A/B and multi-variant testing to optimize open and click through rates. Our design team will build you a free custom, mobile-responsive template and have you up and running in one hour.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e0e49622-d02b-4a15-9479-0c87bff6ca4a.png","url":"https://www.capterra.co.uk/software/149327/robly","@type":"ListItem"},{"name":"SugarCRM","position":24,"description":"Sugar Market is the all-you-need marketing automation solution built to work for you. \n\nAttract more website visitors and see how they interact with digital assets.\n\nCapture hot leads by creating conversion-focused emails, landing pages, and forms with intuitive, drag-and-drop builders.\n\nCultivate and qualify leads with multi-step nurture campaigns and sophisticated lead scoring models.\n\nDrive alignment with sales by reducing repetitive tasks and handing off qualified leads automatically.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/c57b7934-17ff-434d-a9f8-3e29cc6d9163.png","url":"https://www.capterra.co.uk/software/20344/sugarcrm","@type":"ListItem"},{"name":"Scalenut","position":25,"description":"Scalenut is an all-in-one GEO platform that helps brands plan, optimize, and analyze content for visibility across AI-driven search and generative engines. 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