---
description: Discover the benefits and disadvantages of DealerCenter.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: DealerCenter Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Car Dealer Software](/directory/20005/auto-dealer/software) > [DealerCenter](/software/71935/dealercenter)

# DealerCenter

Canonical: https://www.capterra.co.uk/software/71935/dealercenter

Page: 1 / 60\
Next: [Next page](https://www.capterra.co.uk/software/71935/dealercenter?page=2)

> DealerCenter is auto dealer software that offers inventory management, payment processing, and customer management tools.
> 
> Verdict: Rated **4.9/5** by 1479 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses DealerCenter?

DealerCenter is used by independent auto dealers, buy here pay here dealerships, franchise dealerships, used car dealers, and automotive sales professionals.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 1479 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Nowcom Corporation
- **Location**: Los Angeles, US
- **Founded**: 1996

## Commercial Context

- **Starting Price**: US$99.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Monthly priced subscription packages include:&#10;&#10;Dealer Management System (DMS):&#10;FAST DMS = $60.00&#10;CRM = $65.00&#10;Buy Here Pay Here = $ 50.00&#10;Quickbooks = $40.00&#10;(RouteOne and Dealertrack included with DMS)&#10;&#10;Online Marketing:&#10;Dealer Website = $75.00&#10;Online Ad Post = $25.00&#10;&#10;Booking Services:&#10;NADA = $40.00&#10;Kelley Blue Book (KBB) = $40.00&#10;Black Book (BB) = $40.00&#10;&#10;Pay-Per-Use products are also available, see website for full pricing details.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Accounting
- Contact Database
- Customer Database
- Document Management
- Financial Management
- Financing Management
- For Automotive Dealerships
- Interaction Tracking
- Inventory Management
- Lead Capture
- Lead Management
- Reporting/Analytics
- Sales Floor Management
- Sales Pipeline Management
- Third-Party Integrations

## Integrations (1 total)

- QuickBooks Online Advanced

## Support Options

- Email/Help Desk
- Phone Support
- Chat

## Category

- [Car Dealer Software](https://www.capterra.co.uk/directory/20005/auto-dealer/software)

## Related Categories

- [Car Dealer Software](https://www.capterra.co.uk/directory/20005/auto-dealer/software)
- [Accounting Software](https://www.capterra.co.uk/directory/1/accounting/software)
- [Sales Tracking Software](https://www.capterra.co.uk/directory/32744/sales-tracking/software)
- [Car Dealer Accounting Software](https://www.capterra.co.uk/directory/31296/auto-dealer-accounting/software)

## Alternatives

1. [Odoo](https://www.capterra.co.uk/software/135618/odoo) — 4.2/5 (1294 reviews)
2. [NetSuite](https://www.capterra.co.uk/software/135757/netsuite) — 4.2/5 (2003 reviews)
3. [Carsforsale.com](https://www.capterra.co.uk/software/178449/carsforsale) — 4.6/5 (2363 reviews)
4. [AutoManager](https://www.capterra.co.uk/software/2058/deskmanager) — 4.9/5 (238 reviews)
5. [Dynamics 365](https://www.capterra.co.uk/software/157279/dynamics-365) — 4.4/5 (5811 reviews)

## Reviews

### "The Best Solution for Independents - Like VinSolutions, but cheaper" — 5.0/5

> **David** | *28 November 2024* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: How many features are included in the base package, from DMS to Finance Apps. Its a very robust platform that is great for any independent dealer.
> 
> **Cons**: Haven't found anything yet. On suggestions is a little UX design, but other than that nothing.
> 
> It was great experience. The signup was easy. The onboarding was smooth and they walked us through all the necessary steps to get up and running on the platform.

-----

### "All-In-One Solution" — 5.0/5

> **Ellen** | *24 February 2026* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: multiple modules, all in one solution. constantly putting out new updates and features that are relevant to business. great value for monthly cost.
> 
> **Cons**: slow support team responses, some functionality is rolled out that isnt properly working yet. some customization is limited.
> 
> fairly positive. we just fully migrated all our systems to dealercenter and have been happy with the platform for inventory and deal management.

-----

### "Game Changer" — 5.0/5

> **Jay** | *11 September 2025* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: I am getting so much more customer interaction with DealerCenter. I'm closing more deals now than ever. And any questions that I have are answered almost immediately by my reps. Even if they don't know the answer right away they get back to me quickly. And adding Deal Driver to my account has changed everything\! As soon as I added it my CRM blew up\!
> 
> **Cons**: There's a bit of a learning curve, but that's to be expected I think when switching software companies.
> 
> Switching from our old system to DealerCenter has been a game changer for our dealership. The CRM alone has already produced more customer response and engagement than we ever saw with our previous setup. Their training is clear, practical, and top-notch, and the support team is truly next level — quick, knowledgeable, and always willing to go the extra mile. I especially want to highlight our reps, \[sensitive content hidden\], who have been outstanding. They're always available when I have a question, incredibly helpful, and make the entire process smooth. DealerCenter has exceeded every expectation.

-----

### "DECENT FOR THE MONEY BUT THERE ARE BETTER OPTIONS" — 3.0/5

> **JOSH** | *27 November 2024* | Automotive | Recommendation rating: 5.0/10
> 
> **Pros**: ROBUST SYSTEM FOR THE PRICE. EASY INTEGRATIONS.
> 
> **Cons**: IT'S UPDATED REGULARLY AND THINGS CHANGE TO MAKE IT "BETTER" BUT IT'S LESS AND LESS USER FRIENDLY. IT GETS MORE BUGS IN IT AND OPERATES SLOWER. AS THEY TRY TO IMPROVE IT, THE USABILITY AND FUNCTIONALITY DECREASES

-----

### "\[sensitive content hidden\] is awesome and takes care of us\!" — 5.0/5

> **Elaine** | *10 February 2026* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: I love the way it allows you to do everything you need to run the business. I am able to keep track of all activity of me and my team.
> 
> **Cons**: Honsetly i would say none, but if i had to pick something it would be the process of setting everything up, its worth it just takes some time. And \[sensitive content hidden\] has been awesome helping with that.
> 
> I have been working with \[sensitive content hidden\], she has been training me and asssisting me with all me set up. She is very friendly, calls when she says she will and always goes over and beyond to make sure im happy and satisfied with everything.

-----

Page: 1 / 60\
Next: [Next page](https://www.capterra.co.uk/software/71935/dealercenter?page=2)

## Links

- [View on Capterra](https://www.capterra.co.uk/software/71935/dealercenter)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/71935/dealercenter> |
| de-AT | <https://www.capterra.at/software/71935/dealercenter> |
| de-CH | <https://www.capterra.ch/software/71935/dealercenter> |
| en | <https://www.capterra.com/p/71935/DealerCenter/> |
| en-AE | <https://www.capterra.ae/software/71935/dealercenter> |
| en-AU | <https://www.capterra.com.au/software/71935/dealercenter> |
| en-CA | <https://www.capterra.ca/software/71935/dealercenter> |
| en-GB | <https://www.capterra.co.uk/software/71935/dealercenter> |
| en-IE | <https://www.capterra.ie/software/71935/dealercenter> |
| en-IL | <https://www.capterra.co.il/software/71935/dealercenter> |
| en-IN | <https://www.capterra.in/software/71935/dealercenter> |
| en-NZ | <https://www.capterra.co.nz/software/71935/dealercenter> |
| en-SG | <https://www.capterra.com.sg/software/71935/dealercenter> |
| en-ZA | <https://www.capterra.co.za/software/71935/dealercenter> |
| es | <https://www.capterra.es/software/71935/dealercenter> |
| es-AR | <https://www.capterra.com.ar/software/71935/dealercenter> |
| es-CL | <https://www.capterra.cl/software/71935/dealercenter> |
| es-CO | <https://www.capterra.co/software/71935/dealercenter> |
| es-CR | <https://www.capterra.co.cr/software/71935/dealercenter> |
| es-DO | <https://www.capterra.do/software/71935/dealercenter> |
| es-EC | <https://www.capterra.ec/software/71935/dealercenter> |
| es-MX | <https://www.capterra.mx/software/71935/dealercenter> |
| es-PA | <https://www.capterra.com.pa/software/71935/dealercenter> |
| es-PE | <https://www.capterra.pe/software/71935/dealercenter> |
| fr | <https://www.capterra.fr/software/71935/dealercenter> |
| fr-BE | <https://fr.capterra.be/software/71935/dealercenter> |
| fr-CA | <https://fr.capterra.ca/software/71935/dealercenter> |
| fr-LU | <https://www.capterra.lu/software/71935/dealercenter> |
| it | <https://www.capterra.it/software/71935/dealercenter> |
| ja | <https://www.capterra.jp/software/71935/dealercenter> |
| nl | <https://www.capterra.nl/software/71935/dealercenter> |
| nl-BE | <https://www.capterra.be/software/71935/dealercenter> |
| pt | <https://www.capterra.com.br/software/71935/dealercenter> |
| pt-PT | <https://www.capterra.pt/software/71935/dealercenter> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra UK","address":{"@type":"PostalAddress","addressLocality":"Egham","addressRegion":"ENG","postalCode":"TW20 9AH","streetAddress":"Tamesis, The Glanty, Staines-upon-Thames Egham TW20 9AH United Kingdom"},"description":"Capterra UK helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of business software.","email":"info@capterra.co.uk","url":"https://www.capterra.co.uk/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.co.uk/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/Capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra/","https://www.youtube.com/channel/UCEt7vQSPiPlPAblHdhJAqnA"]},{"name":"DealerCenter","description":"DealerCenter is a cloud-based dealer management system designed to streamline automotive dealership operations. The platform includes desking tools, deal management, finance and insurance calculations, contract management, vehicle registration, credit bureau services, payment processing, and QuickBooks integration. Dealers can submit deals to over 1,200 lenders through the system.\n\nThe inventory module provides VIN decoding, market insights, and photo and video production capabilities for sourcing, pricing, and showcasing vehicles. The CRM suite manages leads, automates communication, and tracks customer interactions while integrating third-party leads with built-in SMS, email, and video tools.\n\nDealerCenter offers portfolio management features for buy here pay here operations. Additional components include a mobile app, dealer website creation, and digital marketing services. The platform serves over 20,000 dealerships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/74631d8e-a4e0-468e-927e-f79e04e3d909.png","url":"https://www.capterra.co.uk/software/71935/dealercenter","@id":"https://www.capterra.co.uk/software/71935/dealercenter#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":1479},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios"},{"@id":"https://www.capterra.co.uk/software/71935/dealercenter#faqs","@type":"FAQPage","mainEntity":[{"name":"What is DealerCenter?","@type":"Question","acceptedAnswer":{"text":"DealerCenter is a cloud-based dealer management system designed to streamline automotive dealership operations. The platform includes desking tools, deal management, finance and insurance calculations, contract management, vehicle registration, credit bureau services, payment processing, and QuickBooks integration. Dealers can submit deals to over 1,200 lenders through the system.The inventory module provides VIN decoding, market insights, and photo and video production capabilities for sourcing, pricing, and showcasing vehicles. The CRM suite manages leads, automates communication, and tracks customer interactions while integrating third-party leads with built-in SMS, email, and video tools.DealerCenter offers portfolio management features for buy here pay here operations. Additional components include a mobile app, dealer website creation, and digital marketing services. The platform serves over 20,000 dealerships.","@type":"Answer"}},{"name":"Who Uses DealerCenter?","@type":"Question","acceptedAnswer":{"text":"DealerCenter is used by independent auto dealers, buy here pay here dealerships, franchise dealerships, used car dealers, and automotive sales professionals.","@type":"Answer"}}]},{"@id":"https://www.capterra.co.uk/software/71935/dealercenter#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Car Dealer Software","position":2,"item":"/directory/20005/auto-dealer/software","@type":"ListItem"},{"name":"DealerCenter","position":3,"item":"/software/71935/dealercenter","@type":"ListItem"}]}]}
</script>
